Communication Tricks Used by The Most Successful Leaders and Entrepreneurs with Heather Lisle

Communication is the key to making sales

Your inability to communicate effectively with your ideal client will cost you money. Sales are actually quite simple, but if you use language or communicate in a way that is off-putting to your potential clients, they will likely leave. The same can be said for online conversations or content.

We must learn how to communicate effectively verbally and non-verbally in order to establish a connection with potential clients. The key to success is understanding their communication style and adapting when necessary. So how do you understand someone’s communication style?

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Communication equals Sales

You’re losing $1000s…

It still blows my mind when people have already spent a ton of money on hiring marketing companies and coaches, yet still have zero ideas on to sell their offers, products, and services in an effective genuine way.

This needs to be your number one priority if you’re building any type of business. Otherwise, you won’t make it no matter how many followers you have, how great your stuff is, or how much you spend on ads.

If your growth feels stagnant, you have a marketing & sales problem…and it won’t fix itself with time, more posting, or by “trying harder.”

The good news, after 15 years of teaching sales to well over 150k people, I know what will get you results.

Sales are actually simple

Sales are actually simple, it’s your resistance to them and your beliefs around them that are making it hard.

I brought on a client of mine on the pod today to give you some much-needed clear and actionable direction. Heather Lisle is a Communication and sales expert for service-based business owners. She specializes in teaching people how to adjust their verbal and non-verbal communication to quickly & sincerely connect with their potential clients.

Get Heather’s DISC Assessment cheat sheet HERE

Connect with her on Instagram @heather_lisle

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Recent Episodes

Ep 784 Money, Fear & Your Nervous System: What’s Really Controlling Your Income PART THREE: FREEZE RESPONSE

If you’ve been feeling stuck, unmotivated, or like you just can’t get yourself to sell or take action in your business… this episode will explain exactly why.

What most people label as procrastination or lack of discipline is often a nervous system response called freeze, and it quietly impacts your income more than you realize.

In this episode, I break down how the freeze response shows up specifically around money, sales, and visibility. You’ll understand why you can know exactly what to do and still not do it, how your brain is wired to avoid perceived financial risk, and why your income can stall even when you’re “doing all the right things.”

This is where neuroscience, psychology, and money behavior intersect.

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Ep 783 Money, Fear & Your Nervous System: What’s Really Controlling Your Income PART TWO: FLIGHT RESPONSE

You tell yourself you’ll deal with it later.
You’ll check your numbers tomorrow. You’ll follow up next week. You’ll finally get clear on your money “when things calm down.”

But that moment never seems to come.
And instead… you stay busy doing everything else.

In this episode, we’re breaking down the flight response with money — the pattern that looks like procrastination, distraction, or “being busy,” but is actually your nervous system trying to avoid discomfort.

This is part of a special series on money, fear, and your nervous system, where we uncover how fight, flight, freeze, and fawn responses shape your income, business decisions, and ability to receive more.

Because avoiding money doesn’t mean you don’t care about it.
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Ep 782 Money, Fear & Your Nervous System: What’s Really Controlling Your Income PART ONE: FIGHT RESPONSE

You’ve been told your drive is the reason you’ll succeed.
So you push harder. You do more. You try to control every outcome.

But what if that “hustle” is actually a nervous system response to fear… and the very thing keeping money feeling stressful, inconsistent, or just out of reach?

In this episode, we’re breaking down the fight response with money — how it shows up, why it gets rewarded, and how it can quietly block your ability to receive more.

This is part of a special series on money, fear, and your nervous system, where we unpack how fight, flight, freeze, and fawn responses impact your income, business growth, and financial patterns.

Because making more money isn’t just strategy. It’s about whether your body feels safe to hold it.

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