Building a Successful Personal Brand from Scratch

Build a Successful Personal Brand

A personal brand is how a person presents themselves to the world and how others perceive them. Knowing your strengths, values, and passions is the key to building a strong personal brand. Understanding your strengths, weaknesses, values, and passions is the first step. Who are you and what makes you unique?

How to Build a Personal Brand?

“Where do I even start?”

This is the number one question that prevents people from building their dream businesses. It’s a dead-end question that I professed hundreds of times over a 10-year period.

You obviously don’t know where to start or you would have started.

The emotion behind this question is, what you want feels so far away from where you’re currently at, and to go from point A to point Z feels mind-blowingly overwhelming.

When we get into that stress response, we either freeze in analysis paralysis or procrastinate in order to get an instant sense of relief. After you’ve done that merry-go-round dozens of times, you are sick and ready to get off that damn ride.

But the problem remains…what do I do first to build this business? What should I focus on? How am I going to make money to pay my bills? Where are the clients going to come from?

Creating your Brand

The first thing is to determine what you would love to get paid to do, no matter how crazy it sounds. Ie. “ I want to get paid to travel.”

Second thing is to brainstorm all the ways you could get paid to travel. Ie. Become a concierge travel planner, start a travel vlog YouTube Channel, and create video travel guides for each country you visit that comes complete with an itinerary, must-see sites, restaurants, tips, etc…

Third thing is to determine whom you would love to have as your customers, and who would find your offers incredibly helpful and valuable. Ie. Busy rich entrepreneurs, solo female travelers

And if you‘ve been stuck long enough, then your next move is to join one of my programs to get you clear.

It’s easier than ever before in history to build a business, but you are making it hard by trying to go about it alone. I can say this with complete conviction because I did the same thing.

Time to make some moves if you really want what you say you want.

(LAST CHANCE to work with me 1:1 for a long time!)

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Welcome to ProjectME the Podcast with your host Tiffany Carter, who takes the mystery out of making BIG money. A former NBC and CBS TV journalist, turned multi-millionaire entrepreneur, teaching you all things wealth, health, worth, and business. You can follow Tiffany on Instagram @projectme_with_tiffany on Facebook @projectmewithtiffany and watch her TV episodes on ProjectME TV with Tiffany Carter on YouTube.

Subscribe to Tiffany’s FREE weekly digest, The Secret Posse, and get exclusive content you won’t find anywhere else: millionaire mindset exercises, custom weekly abundance affirmations, and her best money-making tips.

Recent Episodes

Ep 831 How to Get More Customers Online (Attract the Right People to Your Business) | 30-Day Online Sales Sprint: Part 2

How do you get more customers online? Not by chasing more views or followers. In Part 2 of my 30-Day Online Sales Sprint, I’m showing you how to attract the right people to your online business: the ones most likely to buy what you sell.

If you’re posting consistently and growing an audience but your online sales aren’t growing with it, the problem usually isn’t reach. It’s who your content is attracting.

New here? The 30-Day Online Sales Sprint is a three-part series to help online business owners increase sales before the end of the year by locking in on three things for the next 30 days, instead of adding more marketing strategies. Start with Part 1: 3 Things to Do This Month to Get More People Buying From Your Online Business.

LISTEN NOW »

Ep 830 3 Things to Do This Month to Get More People Buying From Your Online Business | 30-Day Online Sales Sprint: Part 1

You’re creating content, talking about your offers, showing up online, and doing what you’ve been told will grow your business—but the sales still aren’t matching the amount of effort you’re putting in.

So what do you actually need to focus on if you want to get more customers and increase online sales without adding even more to your plate?
That’s what we’re tackling in Part 1 of my 30-Day Online Sales Sprint.

Instead of giving you another giant list of marketing strategies to try, I’m narrowing it down to three things to focus on for the next 30 days. Because when sales slow down, one of the biggest mistakes online business owners make is assuming they need to do MORE: more content, more platforms, more offers, more posting.

Before you add anything, you need to understand where the actual breakdown is happening between someone discovering your business and eventually paying you.

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Ep 829 The 5 Stages of Quantum Jumping: How to Know Which One You’re In

Have you ever felt completely different on the inside, but when you look at your actual life, there’s almost no evidence that anything has changed?
Maybe the things you used to want don’t excite you anymore. Certain relationships, routines, or ways of running your business suddenly feel wrong. You’re questioning decisions you used to feel certain about. Or old fears and triggers you thought you had already dealt with are showing back up.

You might look at all of this and wonder: Am I actually going through a quantum jump, or is my life just a freaking mess right now?
There’s a part of quantum jumping that doesn’t get talked about nearly enough: a major identity shift can feel incredibly uncomfortable before your external reality catches up to it.

LISTEN NOW »