Use this Exact Photo Strategy to Increase your Revenue and Attract Thousands of Ideal Clients, with Guest, Brodie Pierson, Famous Brand Photographer and Expert Content Creator EP185

Instead of asking yourself if your feed is pretty and perfectly curated, you should be asking yourself, “will this image convert into cash?”

Recently one of my clients who is an aspiring Wellness Coach was holding herself back from going ALL-IN on her business because she didn’t have fancy edited photos for her feed. I got all fired up and said, “screw the pretty, that shiz is played out, let’s focus on branding that brings in the money!”

Yes Polly the Influencer has a beautiful dream-like feed with photos of her frolicking on beaches across the world (in skimpy white bikini causally holding a celery juice), but that doesn’t really matter if you are trying to build a brand. If your images are just pretty and they don’t help anyone or make any money, then you have a glorified hobby not a business.

In case you haven’t noticed, 90% of my feed contains really helpful, inspiring, and informative infographics….the high vibe “influencer quality” photos of me actually convert significantly lower than the pretty pictures. Now this isn’t the case for everyone’s brand, but it is for mine.

You have to look at your numbers and see what your audience really wants from you, not just the “likes” but are they generating DM’s, applications, purchases, and visits to your website?

If you want to learn how to create images that covert into cash, listen to today’s episode with my friend Brodie Pierson. He is an international leader in personal brand photography and content marketing strategy. He helps entrepreneurs create standout brands that SELL through his courses, speaking, and his top rated podcast.

He has crafted brands for thousands of thought leaders around the world including New York Times Best Sellers, women in Forbes, TEDX Speakers, and Best Selling Authors.

Connect with Brodie:

Get Brodie’s $197 content course for FREE by sending him a direct message to instagram.com/brodsimages with the words “CONTENT COURSE”

You can listen to Brodie’s podcast here: http://bit.ly/brandedpodcastITUNES

Welcome to ProjectME the Podcast with your host Tiffany Carter, who takes the mystery out of making BIG money. A former NBC and CBS TV journalist, turned multi-millionaire entrepreneur, teaching you all things wealth, health, worth, and business. You can follow Tiffany on Instagram @projectme_with_tiffany on Facebook @projectmewithtiffany and watch her TV episodes on ProjectME TV with Tiffany Carter on YouTube.

Recent Episodes

Ep 818 The “Everything Is Going to Shit” Crash Out: How I Handle It in Real Time

What do you do when everything seems to go wrong at once, and you have absolutely no idea how it’s all going to work out?

I was supposed to release a completely different episode today. It was already recorded. Everything was planned. Then I woke up to some major fucking bullshit…followed almost immediately by more bullshit.

So I scrapped the plan and hit record while I was still in it.

This isn’t an episode about resilience from the other side, when everything has worked out and you can package the experience into a beautiful lesson. I’m taking you behind the scenes of how I handle stress, uncertainty, business setbacks and unexpected life problems in REAL TIME, before I know the outcome.

Because when multiple things go wrong at once, your brain loves to take individual problems and turn them into one giant story:
Everything is falling apart.

LISTEN NOW »

Ep 817 The “Everything is Going to Sh!t” Phase before Your BIGGEST Quantum Leap w/ Shamina Taylor, Attorney Turned Wealth Expert

What if the moment when everything in your life seems to be falling apart at once isn’t proof that you’re going backward, but part of what happens before your biggest expansion?

Wealth expert and creator of The Quantum Woman™ framework Shamina Taylor joins Tiffany for a deeply honest conversation about what a quantum leap actually looks like in real life, including the part nobody wants to talk about: the breakdown before the breakthrough.

Shamina takes us inside her own quantum crash-out, when the successful life she had built began crumbling and forced her to confront what achievement, logic and pushing harder could no longer fix. What came next required emotional healing, identity work, learning to trust the unseen, and completely changing her relationship with money, success and herself.

LISTEN NOW »

Ep 816 Why Do You Procrastinate When You KNOW What to Do?

You know you need to post the content, talk about your offer, hire the help, make the investment, have the conversation, or finally start the thing you’ve been thinking about for months.

You’ve researched it. Planned it. Journaled about it. Asked ChatGPT 47 different ways. And you’re still not taking action.

This isn’t a motivation or discipline problem. And it definitely doesn’t mean you’re lazy.

Procrastination and self-sabotage can be automatic stress responses designed to protect you from what taking action might expose you to: failure, rejection, judgment, uncertainty, visibility, and even success.

LISTEN NOW »