Creating a Brand that has Staying Power while Keeping your Passion Alive, with Jennifer Gardner, Trial Lawyer and Top Marketing Strategist EP067

Listen on Apple Podcast
Listen on Spotify
Listen on YouTube
Listen on Amazon Music


You have to decide if you want a business or a brand.

A business is basic, you provide something that people need and like, and if you are doing it correctly, they will come back to buy from your business repeatedly.

A brand is something much more than a business, it has it’s own emotional currency to people, trust has been built over time, anything that is sold aligns with the soul and mission of the brand.

I have both, my first company is a business not a brand, although a 7-figure business with an excellent reputation, it isn’t a brand. My second company, ProjectME with Tiffany Carter was designed from the beginning (still less than a year old) to be a brand. It stands for something….the mission is clear…the tone is consistent…the vibe is obvious.

Learning how to create a brand that withstands time requires a special set of expert marketing skills (either learned or innate). My guest on today’s podcast Jennifer Gardner, has run her brand and practice since 1992, she’s a successful trial lawyer in Los Angeles who is teaching other lawyers how to build their own brands.

She also is the host of the Roamhowl Podcast, and author of 10X Your Referrals, which teaches must-know survival strategies for 21st Century

Law Humans who want to skyrocket their referrals.

You can connect with Jennifer at:

Instagram: @Iamjenniferbgardner

Podcast: http://www.roamhowl.com

Welcome to ProjectME the Podcast with your host Tiffany Carter, who takes the mystery out of making BIG money. A former NBC and CBS TV journalist, turned multi-millionaire entrepreneur, teaching you all things wealth, health, worth, and business. You can follow Tiffany on Instagram @projectme_with_tiffany  on Facebook @projectmewithtiffany and on Twitter @tiffcarter4U

Listen on Apple Podcast
Listen on Spotify
Listen on YouTube
Listen on Amazon Music
Listen on Apple Podcast
Listen on Spotify
Listen on YouTube
Listen on Amazon Music

Recent Episodes

Ep 801 Walk Into the Biggest Quantum Jump of Your Life Part 3: RELEASE

Welcome to Part 3 of the Walk Into the Biggest Quantum Jump of Your Life Guided Walking Meditation series. One of the biggest misconceptions about transformation is that your next level requires you to do more.

More learning.
More effort.
More proving.
More pushing.

But sometimes the greatest breakthrough comes from removing what’s no longer meant to come with you.

In this guided walking meditation experience, you’ll explore the emotional weight, outdated stories, fears, identities, and expectations that may be quietly slowing your progress. Because even the most powerful Fire Horse struggles when it’s carrying burdens it was never meant to carry.

This walk is designed to help you identify what’s expired, release what no longer fits, and create space for the version of you that’s trying to emerge.

LISTEN NOW »

Ep 800 Walk Into the Biggest Quantum Jump of Your Life Part 2: PREPARE

Welcome to Part 2 of the Walk Into the Biggest Quantum Jump of Your Life series. One of the biggest reasons people stay stuck isn’t because they lack clarity.

It’s because they’ve unknowingly handed the reins of their life over to fear, old conditioning, perfectionism, overthinking, and patterns that no longer fit who they’re becoming.

Many people believe they’re waiting for the right opportunity, the right sign, or the right timing. But often what’s really happening is they’ve stopped trusting themselves to lead.

In this guided walking experience, you’ll begin exploring what’s truly been directing your life and why reclaiming your power starts with a decision. A decision to stop drifting and start consciously leading yourself toward the life you’re meant to create.

This walk is designed to help you reconnect with your inner authority, strengthen self-trust, and recognize what has been quietly influencing your choices, behaviors, and direction.

LISTEN NOW »

Ep 799 Walk Into the Biggest Quantum Jump of Your Life Part 1: AWAKEN

Welcome to Part 1 of the Walk Into the Biggest Quantum Jump of Your Life series, a guided 7-day walking activation experience created to help you step into your next-level identity during one of the most transformational years in decades.

Designed to be listened to while walking or moving your body, this series combines identity work, embodiment, neuroscience, emotional regulation, and Fire Horse energy to help you move out of overthinking and into action.

If you’ve been feeling restless, disconnected, emotionally stuck, overwhelmed, or caught between who you’ve been and who you’re becoming, this experience was created for you.

In this first guided walk, you’ll begin understanding why so many people feel lost during periods of transformation, what it actually means to be in a liminal space, and how movement can help create the clarity, emotional release, and momentum your next level requires.

LISTEN NOW »
Podcast Spotify Youtube Amazon