The In’s and Out’s of Creating a Mastermind that Changes People’s Lives + All the Stuff No One Ever Shares EP423

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I had it all wrong and it wasn’t working. 

When I first entered the online coaching world, I thought in order to have people trust me with their time and money; I had to show up as corporate newscaster Tiffany. 

Hair and make-up done

No swearing

Perfect Posture

Serious tone and Business-only mode

So I spend 18K on hiring a top video crew, glam team, and lighting expert, and hundreds of hours of my time painstakingly coming up with high-value detailed pieces of content. 

Only a short time in, I started dreading this new business I was creating, which was the exact opposite reason why I started it. I already had a successful 7-figure business specializing in the medical professional and pharmaceutical space…this is where Corporate Tiff hangs out. I started ProjectME the Podcast and Business Coaching brand to be 100% me, have fun, and help others make a mega yacht-load of money doing what they love. 

It was a Wednesday morning coffee moment when I decided to enter the ZFG Zone. 

“F it, I’m showing up like me, hiding nothing, and I’m only available to do this while having fun and prioritizing my physical and mental health.” 

If it didn’t work after a year of going ALL IN, then I could at least be proud of myself for going after it instead of obsessing over the “what if,” for one more dang year. 

Within weeks my business and audience blew up by 800%. 

We are the secret sauce, just as we are on our bad, good, and in-between days. You have to believe that you are enough just as you are, and then be willing to boldly show up as the ZFG you. 

Being genuine and relatable is what builds a legacy brand. Fake people and money-only focused businesses always end in failure. 

 THE NEW 6-Month ProjectME Mastermind Experience:  CLICK AND APPLY HERE 

Pre-launching pricing won’t last long, and it’s WILD! I’m giving you $3000 OFF as a reward for committing to the multi-million dollar CEO version of you. 

  • Details are dripping out over on my Instagram Stories, plus I’m sharing all of the incredible success stories of our members. Collectively they made 603K !!! (and the year is only half over!)

Welcome to ProjectME the Podcast with your host Tiffany Carter, who takes the mystery out of making BIG money? A former NBC and CBS TV journalist, turned multi-millionaire entrepreneur, teaching you all things wealth, health, worth, and business. You can follow Tiffany on Instagram @projectme_with_tiffany  on Facebook @projectmewithtiffany and watch her TV episodes on ProjectME TV with Tiffany Carter on YouTube.

Subscribe to Tiffany’s FREE weekly digest, The Secret Posse, and get exclusive content you won’t find anywhere else: millionaire mindset exercises, custom weekly abundance affirmations, and her best money-making tips. 

Recent Episodes

Ep 836 The 70-Day Quantum Leap Experiment: How to Change Your Money Reality by the End of 2026

What if the biggest financial breakthrough of your year hasn’t happened yet?

What if the next 70-days could completely change how you think about money, how you show up in your business, and what you believe you’re capable of earning?

In this episode of ProjectME with Tiffany Carter, I’m inviting you into The 70-Day Quantum Leap Experiment — a powerful identity-shifting challenge designed to help you change your money mindset, break old patterns, and start making the decisions that support your next level of income and business growth.

This experiment isn’t about pushing yourself harder, working longer hours, or pretending you don’t feel fear.

It’s about becoming the person who can create, receive, and sustain the financial reality you desire.

Because you cannot keep making the same decisions, repeating the same money patterns, and operating from the same beliefs while expecting an entirely different financial future.

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Ep 835 The Quantum Jump Waiting Room: Why Nothing Is Working Yet After an Identity Shift

You made the decision. You shifted your identity. You quantum jumped. So why does it feel like nothing is working, everything is taking forever, and you’re more frustrated than before you started?

In this episode of ProjectME with Tiffany Carter, Tiffany breaks down the quantum jump waiting room: the in-between phase after an identity shift, when the old version of you is gone, and your results haven’t caught up yet.

She explains what this stage actually feels like, why your nervous system pushes back hardest right here, and how to stay in the new identity long enough for your business, income, and life to reflect it.

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Ep 834 5 Signs It’s Time to Change the Way You’re Doing Business (So You Can Make More and Do Less)

Are you trying to make more money in your coaching or service-based business, but realizing that working harder, taking on more clients, and creating more content isn’t getting you where you want to go?

You KNOW you’re good at what you do. You’ve helped people get results. You have valuable expertise that people are willing to pay for. But if you want to scale your business, increase your income, and help more people without working around the clock, something has to change.

The business model that got you here may be the very thing keeping you from your next level of income.

In this episode of ProjectME with Tiffany Carter, I’m revealing 5 signs it’s time to change the way you’re doing business and why shifting how you attract clients, sell your offers, and generate revenue could open the door to significantly more money and freedom.

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