Sell the Problem you Solve not the Poduct
Being in sales and marketing for 17 years! I’ve learned a thing or two; the emotion is with the problem you solve not the product. Let’s use Spanx as an example (shape wear for women and men), if they just focused on selling the Lycra items and their high quality, they may get sales but […]
Serious Side-Hustle Tips with Entrepreneur Janel Broderick, Founder of Jot and Tittle Designs EP055
Some of the most outrageous excuses I hear are from people who want to start a business but claim they don’t have the time because of their full-time job, parenting, or both. Let me be blunt with you, there is never a perfect time to start a business. There will always be a reason or […]